Traackr

Oct 20, 2023 · With Traackr’s i nfluencer marketing platform you can search for influencers in 71 countries, 26 languages and 13 platforms, drilling down with: Extensive influencer data. Search by influencer socio-demographic criteria such as job title, gender, location, language, platform, follower count, and engagement rate.

For Traackr, Olivier Cimelière met with Marc Duquesnoy, Social Media Performance Director for the L’Oréal Group's Global CDO Team, to explore how the world's beauty leader is developing and designing online activities with influencers in 150 countries across which the company boasts over 250 million social media followers*.Oct 20, 2023 · With Traackr’s i nfluencer marketing platform you can search for influencers in 71 countries, 26 languages and 13 platforms, drilling down with: Extensive influencer data. Search by influencer socio-demographic criteria such as job title, gender, location, language, platform, follower count, and engagement rate. My Traackr Maarkting Example My influencer lists were segmented by influencer marketing campaigns for EMEA locations: “French Influencers,” “French Clients & Partners” and “French Prospects”; the latter two are shared with my sales and account management colleagues so they can collaborate, track clients’ online activities and ...About this course. In this live training you'll learn the basics of Traackr Studios including how to create a new Brand Studios in Traackr, Create a Campaign Brief, and a new way to invite your creators to connect their Instagram to Traackr! Learn how to use Traackr Studios and the new way to authenticate your creators.Jan 21, 2024 · Traackr is a system of record for data-driven influencer marketing, providing intelligence and tools to run impactful campaigns. Read 297 reviews from verified users, …Mar 6, 2023 · Traackr is a platform for brands to find and manage influencers, based on data and analytics. It offers a Benchmark report that shows how brands compare to their competitors in the social media space, and a …Nov 21, 2023 · According to Traackr’s 2024 US Influencer Marketing Impact report, consumers are more likely to conduct product research on YouTube but purchase products on Facebook. These results differ across generations and gender meaning that consumers are using social platforms for various purposes. At ILIA Beauty, Samantha builds a …

11 bis rue de Milan. 75009 Paris. Reach out to Traackr to request a demo of our influencer marketing solutions. Find our offices in San Francisco, New York, Boston, London & Paris.Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool” “Brings structure and science to IM“In this live session, you'll learn about Traackr's latest product updates over the past two quarters and get an exclusive sneak peek at future feature releases. During this session, …Beekman 1802 leveraged Traackr and its own unique influencer rubric to identify and work with creators outside of the traditional beauty and skincare sphere. Instead of focusing on finding creators who create beauty-specific content, Beekman 1802 looked for up-and-coming creators like Katie Beth Miedenar (@cappybears) who fit well with its ...Long-Term Influencer Relationship Tip #2: Be open to feedback. Creators need to feel seen and heard. Try hosting monthly “office hours” for creators to join and ask questions that may or may not be related to influencer programming, or set up individual sessions to talk through life changes and updates. “Traackr’s social commerce tools are a game changer for marketers who can now clearly measure the impact of influencer campaigns on sales and evolve their strategy in line with the data.” Pierre-Loic Assayag

By applying Traackr’s influencer marketing budget framework, our customers have increased the impact of their programs by as much as 70% while reducing costs. Read the guide. All-in-One Influencer Marketing Platform. Grow. Find Influencers Influencer Analytics Recruit & Onboard. Activate.As we enter into a new year, we figured we share the top beauty brands in influencer marketing for 2023 in the US. Below are the top beauty brands, ranked by the Brand Vitality Score ( VIT) across 3 platforms – Instagram, TikTok and YouTube. P.S.Traackr is a technology company that helps brands connect with influencers and create engaging content. Learn about their philosophy, leadership, and contact info on their …Second edition of the global IM research study by Brian Solis, Altimeter Group. In the second edition of the Influence 2.0 research report written by Brian Solis from Altimeter Group, you will get exclusive data and insights into what makes most advanced brands successful with their IM and what it takes to avoid falling into the IM “tactical ...

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Influencers and creators have proven time and again the value that they can bring to your brand. Traackr’s 2024 Influencer Marketing Impact report found that 53% of consumers look to influencers for product recommendations, 61% feel that influencer’s posts sway their purchase decisions, and 56% say they would try a different social platform …At Traackr, we use VIT. The Brand Vitality Score (VIT) is the first metric uniquely created for measuring a brand’s performance in influencers’ content. It was designed to measure what matters—visibility (reach of content), impact (engagement generated) and brand trust (quality of content on brand image). ...An influencer marketing platform, like Traackr, allows you to easily search through influencer content and filter by audience demographics (age, location, interests, brand affinity, etc). Spending more time up front to find creators who will connect with your target audience will ultimately save you more time and money …Paula Senfkorn (@paulasenfkorn), Germany. Paula is a lifestyle influencer who posts a variety of content primarily on TikTok. Over the first four months of 2023, she has gained almost 200K followers on TikTok, with her audience increasing from 425K to 619K. Adidas has partnered with her on a handful of …

Leverage visualization tools such as Tableau and compare data (i.e., campaign spend in Traackr vs campaign spend as reported to Finance department). Run deeper analysis of your influencer program Analyze campaign performance, spending and spend efficiency at a global level, across countries, by brand, division or category to discover best ... Traackr 是数据驱动的网红营销记录系统，提供运行有影响力的网红营销计划所需的情报和工具。 我们的平台使营销人员能够投资于正确的策略、简化活动并扩展全球计划。Traackr’s 2024 Influencer Marketing Impact Report surveyed 1,000 Millennial and Gen Z consumers in the US, in order to determine which social platforms are the most impactful for influencer marketing. The Best Social Platforms for Influencer Marketing.Traackr x Luxurynsight: Luxury Marketing Insights. A deep-dive report on the luxury marketing strategies — from influencer marketing campaigns, to PR, to events, and more — that top brands used in 2023. Read the Report.Traackr Academy is designed for both new and long-time Traackr users. This new launch is a key building block in the development of Traackr as the leading global influencer technology for enterprises. It coincides with the increased sophistication of the Traackr platform as our roadmap accelerates to meet the ever expanding needs of the global ... We would like to show you a description here but the site won’t allow us. Traackr was key in facilitating the process from a strategic and technological perspective, ensuring Accor was able to identify the right influencer profiles for this campaign. The group had made a list of the qualitative and quantitative criteria it was looking for in its influencer partners. Identifying the right people was vital for Accor ... From influencer marketing basics to advanced strategies, Traackr's How To's will help marketers create effective influencer marketing programs. Product. Grow. Find Influencers Influencer Analytics Recruit & Onboard. Activate. Manage Relationships Product Seeding Content Collaboration Pay Influencers Manage Campaigns.Nov 6, 2023 · FBFragrances @fbfragrances. 12. Noel Thomas @thenoelthomas. 13. Destiny @dessyxm. 14. Frederic @perfume_ologie. Download our full top influencers report to see stats, content, and our analysis on why these influencers are so compelling! Our goal with this series is to help you discover new potential partners and content styles, so you …

Welcome to Setting up your Traackr account! In this course, we'll take you through the account setup process including the account settings page, the user management page, and brand setup page. Through each of these pages you'll be able to customize your Traackr account to fit your influencer program needs.

We would like to show you a description here but the site won’t allow us. This course is for Traackr users who want to understand their brand performance across their market. Duration: ~60 minutes. We'll cover: What is Traackr MIM/IMB? What is the …Long-Term Influencer Relationship Tip #2: Be open to feedback. Creators need to feel seen and heard. Try hosting monthly “office hours” for creators to join and ask questions that may or may not be related to influencer programming, or set up individual sessions to talk through life changes and updates.Traackr’s State of Influence: Beauty 2021 report investigates how the events of the past year have informed emerging trends in the beauty sector, through the lens of influencer generated content. The report highlights how consumer, brand and influencer behavior in the beauty industry have evolved as a result of the global pandemic, social ...Jan 21, 2024 · Traackr is a system of record for data-driven influencer marketing, providing intelligence and tools to run impactful campaigns. Read 297 reviews from verified users, …In this State of Influence report, we analyzed the first half of 2023 to bring you the strategies, insights, and beauty trends you need to know! A few highlights include: Beauty influencer content and viewer engagement increased across all regions from the prior year. Trends like underpainting, Barbicore, and “Get Unready With Me” …Traackr powers impactful influencer marketing for hundreds of brands and agencies in 80 countries and 19 languages. “Traackr is an incredible tool”. “Brings structure and science to IM“. “Great influencer identification“. “The customer support team is excellent!”. “Perfect tool to streamline influencer marketing”.ASOS is one of them and with its AccessAllASOS program has been leading the way in demonstrating what successful relationship programs in a B2C environment can look like. Created in 2000, UK based ASOS posted a £800m turnover ($ 1.3bn) in 2013 and an enviable 40% growth vs the previous year. …

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Traackr is a technology company that helps brands connect with influencers and create engaging content. Learn about their philosophy, leadership, and contact info on their …Today, Traackr is releasing Influencer Market Benchmark, the standard for measuring the impact of influencer content on brand performance. For the first time, brands will be able to measure influencer strategies accurately, constantly and most importantly, transparently. The reason this is a pivotal moment in influencer marketing industry is ...Traackr’s 2023 Influencer Marketing Impact Report surveyed 500 consumers in the UK to understand how influencers, content, and social platforms have shifted consumer purchase behaviour. Explore some of the key findings and download the full report to go deeper. Highlights include: Most popular social platforms. Most …Download Traackr's influencer program budget template that you can use to improve your influencer marketing ROI. Influencer Marketing 101. What to Include in an Influencer Contract [Free Download] Find out the most important elements to include in every influencer contract. Get the free template to get started!Traackr's influencer marketing platform helps brands effectively manage, measure, and scale influencer marketing, while remaining authentic. Think of IRM as you would CRM: you can manage influencer relationships at scale and, as a result, rise above the noise to impact buying decisions that matter.Traackr provides deepest spend data to help optimize your investments based on real performance analysis. Understand which influencers perform best Access detailed cost metrics to see who are your most efficient paid partners and help you make better decisions on who to partner with in future campaigns.Thanks to Traackr’s influencer report and the integration of the influencers’ accounts on the platform, BFGoodrich knows this campaign earned them 27.8k impressions. The team felt the campaign results were very exciting, especially given the fact that this was the first time the brand had ever tried this type of collaboration.In 2021, Traackr found that US creators delivered 32 billion video views and 270 billion impressions for beauty brands — a clear indication that creators have awareness-building superpowers. As brands look to raise their share of voice with these creators and invest strategically to scale their collaborations,Traackr …— Evy Lyons, CMO of Traackr At its core, a performance-driven influencer program is one that is effective, transparent, measurable, and (most importantly) predictable. Teams that use a performance-driven influencer marketing strategy use data to improve all stages of campaigns and programs, from setting goals and KPIs, to … ….

Let Traackr handle your influencer payment processes, including tracking and tax compliance, and help you optimize spend efficiency, so you can focus on scaling your paid partnerships. Pay creators automatically. Automate your entire payment process. Send payments to your creators globally and in local currencies directly from within Traackr.In this live training series our product experts will help you get smarter on all things Traackr in just 30 minutes. Every two weeks we'll be featuring a new topic, so be sure to register for any upcoming sessions that catch your eye. 2024 Topics: Discovering New Influencers; How to Vet and Analyse Influencer ProfilesFeb 8, 2021 · Studios offers a solution to this challenge by providing a place for brands to form deeper connections with your influencers and streamline campaign collaborations. Set up one or multiple Studios across your organization with your own custom branding and domain. Design custom onboarding flows to collect and store relevant influencer data and ... Let Traackr handle your influencer payment processes, including tracking and tax compliance, and help you optimize spend efficiency, so you can focus on scaling your paid partnerships. Pay creators automatically. Automate your entire payment process. Send payments to your creators globally and in local currencies directly from within Traackr.By applying Traackr’s influencer marketing budget framework, our customers have increased the impact of their programs by as much as 70% while reducing costs. Read the guide. All-in-One Influencer Marketing Platform. Grow. Find Influencers Influencer Analytics Recruit & Onboard. Activate.Cost per Click (CPC) = cost of post / # of clicks. Cost per VIT (CPVIT) = cost of post / # of VIT points. By tracking and analyzing spend efficiency you’ll understand the cost behind an impression, engagement, or video view and better allocate the appropriate budget and influencer compensation to ultimately drive greater influencer marketing ROI.Feb 8, 2021 · Studios offers a solution to this challenge by providing a place for brands to form deeper connections with your influencers and streamline campaign collaborations. Set up one or multiple Studios across your organization with your own custom branding and domain. Design custom onboarding flows to collect and store relevant influencer data and ... Traackr x Luxurynsight: Luxury Marketing Insights. A deep-dive report on the luxury marketing strategies — from influencer marketing campaigns, to PR, to events, and more — that top brands used in 2023. Read the Report.Traackr's Studios provides a destination for brands to form deeper connections with their creators and streamline campaign collaborations. Learn how to set up a new Studio and invite your creators to join your network. Who should take this course? This course is for new Traackr users looking to collaborate better with their creators.Influencer Marketing Job Board. Find top talent for your influencer marketing team with Traackr’s Influencer Marketing Job Board. Post a job. IM ROI Calculator. Calculate Your ROI with Traackr and improve the performance of your paid influencer programs by between 15-70%. Calculate your ROI. Traackr, [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1], [text-1-1]